Empower Your Clients With Financial Knowledge

License GoldBean Content To Engage and Educate

When it comes to money, your clients sometimes need guidance. Help them overcome their financial hurdles with easy-to-understand educational content. GoldBean content covers the spectrum of earning, saving, borrowing and growing money. License as a supplement to your existing content, or as a great stand alone site or section.

The GoldBean content API has 150,000 words of existing content with new articles available weekly.

Earn

From learning how to ask for a raise to strategies for earning extra income on the side, this content focuses on the critical area of helping your clients earn more money.

How do I ask for more money at work?


How do I make a side hustle work for me?


How do I make money on my savings?


How do I get tax credits?


What’s the big deal about compounding?


What is capital gains tax and why should I care?


How can I supplement my income?


Can I get a second income from investing?


What’s the sharing economy and how can it help me?


How do I reduce my capital gains taxes?


How do I reduce my taxes?


How can I defer tax?


Is real estate a good investment for me?


How do I live on a fixed income?

How do I ask for more money at work?


Asking for a raise is one of the most difficult conversations to start.

It usually goes something like this

“I need a raise”

To which your boss can give an endless number of reasons why it’s not going to happen.

Here’s a more practical way to prepare for that conversation to increase your chances of success. 

First of all, your starting point is critically important. If you are looking to break into a new job, you have to make sure your initial salary is adequate. Raises come in small increments. And when you move jobs, it’s unusual to get more than 10-20% jump, So you need to make sure you start as high as you can, otherwise you’ll always be working just to catch up.

Next, it is vital that you understand the context of your “ask”, what is happening behind the scenes at your company.

Specifically, ask yourself these questions:

  • How is the company doing? – is it expanding and hiring new people, or shrinking via layoffs? If the company is shrinking you can still be paid more– in fact during tough times it’s even more important for companies to keep their high value team members. So never let that put you off asking.
  • How does the company see you? Are you high profile, respected and seen to be contributing? Or do you keep your head down hoping someone will notice?
  • Do you have a skill that pays a premium? Sometimes it’s not the bosses that make the most money, but the people who do the specialized work that is harder to hire for.
  • Who makes the decisions about salaries? Most businesses have budgets. And people’s salaries are forecast usually at least a year in advance. Well-organized companies also have a pool of money in that forecast to cover raises. But consider this. If you expect a 15% raise – but the company only forecasts 3% per person – that means you ‘took’ the equivalent of 5 people’s raises.
  • What time of year is it? Asking for a raise when the business is close to the end of the financial year when every dollar counts is tricky.
  • Is there a formal review cycle? Do you know when conversations will happen, or is it ad hoc? Either way, don't wait until your performance review to bring up your request

OK, now you’ve done your homework - how do you go about ensuring that you are being considered for an increment?

First, look closer at your scope of work


What were you hired to do, and what are you doing now? The most powerful tool you have is a record of the value that you add to the business. If you are saving the company the need to hire another person, it’s easier to justify an increment.

Use online tools such as glassdoor.com and payscale.com to find competitive and comparative positions.  Gather data on what other people with your scope of work and experience and being paid. And go a step further and ask your colleagues what they are paid. But be warned, that can be a conversation that can change your view on your job!

If you are lucky enough to work for an organization that publishes salary data make sure you’re clear that what you’re asking for is in line with what is published.

Next, figure out WHO is best to talk to

The first conversation you have should be with someone who is empowered, and in your corner. If you have a good relationship with your boss or supervisor, they can negotiate with HR and Finance on your behalf. If you don’t have a good relationship you will need to work much harder to show your value, and your bosses word can undermine all the hard work you put in.  A Talent Chief for a large global company says that every day she has people complaining about their compensation, but rarely do the complainers propose what it should be, or have people championing for them. Don’t be the complainer.

Next, have the conversation

Remember, this is a negotiation. And one big rule of negotiations is don’t take a no from someone who isn’t empowered to say yes.  Don’t be like Oliver Twist asking for more gruel. This is not a favor to be doled out – but a business case to be made.  The top 4 points for you to present

  • Your scope of work, and the increased value you bring
  • Comparative data from your own company or your industry
  • Your commitment to the company and your intention to continue to expand your role to bring increased value
  • Your number (first, think of what you think is fair. Next add 10-20% to that number. This gives yourself room to negotiate down)

Practice your conversation. Your pitch should be no more than 60 seconds to cover the points above – but have extra points ready should the person you’re talking to want more detail. Make the ask. And then stop talking.

Don’t leave the conversation open ended. Ask clearly what the next steps are and how you can help make it happen.  Even if you get a ‘no’ – persist with requests for performance review dates and insights into why you got the no (remember, there’s always a lot going on behind the curtain – it’s often not even about you)

Last, even if you get a ‘no’ or you aren’t able to secure the money you want - there are other ways for you to benefit from your loyalty and contribution to your employer. Instead of money you can ask for extra time off, or have the company pay for courses or continued education. Or perhaps ask for a flexible work arrangement, a more challenging assignment, or even a transfer to a different location. All of these things can help increase your long term earning potential.

There is a LOT of anxiety around asking for more money at work – it’s tied so closely to our self worth that it can be far more comfortable to wait. But you are your own champion. If you have a sponsor or mentor in the organization recruit them in too, but the most important thing is that you ask.

 

One of the best things we can do for our financial health is make sure that we are being paid as much as we possibly can. Yet the process of getting a raise can be fraught. Learn how to prepare yourself for the ‘big ask’.

Facebook

When was the last time you got a raise? When was the last time you asked? Learn how to prepare for the conversation that can do wonders for your wallet.


Twitter

Want a raise? Who doesn’t? Learn how to prepare for your ‘big ask’. #Raise


Instagram

Have you ever said the words “I need a raise” to your boss? Did that work? Learn how to prepare for, and make, an effective pitch for more money.

Raise, Salary, Savings, Financial Health, Research

Debt

Help you clients understand how to borrow money, plan for repayments, and optimize their credit score.

I need to borrow money. Where do I start?


Borrowing Basics: How do loans work?


How do lines of credit work?


Is there such a thing as good debt? (Yes!)


What is an asset and how do I value mine?


What is an APR & why should I care?


How do I manage my credit card debt?


How do I improve my credit rating?


How do I manage my student debt?


What’s a payday lender and why should I avoid them?


I thought you said compounding was good!


How do I lower my APR?


What’s better – to buy or lease a car?


Should I rent or buy my home?


How do I find a mortgage?


Why does my debt never go down?


How do I pay off my debts quickly?


Should I invest now or reduce debt first?


What’s a margin account & should I get one?


What’s a home equity loan and should I get one?


What are the pros & cons of a reverse mortgage?


Should I put my money to work by lending it to others?


How do I unlock my equity – I’m asset rich, cash poor?

I need to borrow money. Where do I start?


Borrowing money is one most important financial events your life. It can open doors to things that would normally be out of reach financially. So if you are thinking about borrowing money, congratulations! You're about to take an important step in life.

But before you start, you need to do some homework.

First of all, you need to understand how lenders look at you in terms of risk. The interest rate on your loan will depend on this risk assessment. But the lenders don’t really do this assessment themselves; they rely on third parties to asses risk. This is done by the three main US credit bureaus - Experian, TransUnion and Equifax. They offer credit scores on almost everyone in the United States.

The bad news is that secret algorithms at these opaque companies determine your credit worthiness. Often the data they have on you contain errors and mistakes, so sometimes your score can be inaccurate. And fixing these errors can sometimes be difficult and time consuming.

The good news is that the federal government has mandated that these organizations give you free access to your reports once a year. You can do this from the AnnualCredit Report.com web site. When you get your report, make sure all the information that each credit bureau has is accurate and there are no mistakes. If there are mistakes, get in touch with the credit agency involved and have it corrected immediately.

The one weakness to the reports is that they do not contain the “score” that your lender sees. The score is important because it will tell you where you fall on the credit worthiness scale. The lender will use the score to determine whether you get credit and how your interest rate will be. The score is also important to you because it will allow you to track your credit rating over time (so you can see when happens when you start paying your bills on time!).

In order to obtain your score, you need to pay some money. The cheapest way to do this is to get your score at the same time as you get your free credit report. You only need one. But make sure you get the same score from the same company every year. Each company has their own scoring system, so you cannot compare scores from one credit bureau to another. If you want to see how well you are managing your score over time, you need to look at the same score every year.

The score will come with an explanation of what it means. But essentially your score will suffer if you:

  • Miss payments or are late with payments
  • Use too much of your available credit
  • Have a limited credit history
  • Have only one type of credit
  • Have lots of credit applications in a short time

It takes time to raise your credit score, so make sure you get a handle on it early!

So once you have a handle your credit worthiness, next you have to look the debt you’re interested in getting. The most important part of a loan to focus on is the interest rate. Interest rates can vary widely so you need to make sure you are getting the lowest rate possible.

Interest rates are how lenders compensate themselves for risk. The biggest risk to them is that a borrower will default on a loan and not pay it back. In order to cover themselves for this potential loss, they charge interest on the loan. They larger the risk, the more interest they charge.

Here are the two types of loans that typically come with lower interest rates: Secured and installment loans. Secured loans are loans that are backed with collateral are called secured loans. These loans are considered lower risk to lenders and come with lower interest rates because if the borrower defaults on the loan, the lender will take possession of the collateral. This is how mortgages work; using the house as collateral, which allows the lender to offer lower interest rates.

You can also get other secured loans. Car loans are secured as are home equity loans. You can even get secured credit cards, where you put cash in an account that is held as collateral against the credit on your card. Secured credit cards are an excellent way for people who have poor credit to get a credit card and boost their credit score. 

The other way to get a lower interest rate is by using installment loans. These are loans that have a fixed duration with set monthly payments. Because they are predictable and structured, they are easier to manage and pay off than revolving credit.

With installment loans, make sure you take on the shortest term (length of time) you can manage. It is true that the shorter the term, the higher the monthly payments will be. But a shorter term will also mean that you will pay less interest overall than a longer term loan.

So now that you have all the information about loans, what kind of loan should you get? It depends what you need the loan for. Let’s go over some possibilities:

  • House: If you want to buy a house, you’ll need a mortgage. The most important thing to do is to shop around for offers. Only 50% of Americas do this! But even a half a percentage difference in your mortgage can save you tens of thousands of dollars. Focus on fixed rate mortgages. They are predictable, and your payments will not increase even if interest rates around you rise.
  • Car: If you plan on keeping a car for the long term, buying a car using a loan is more economical than a lease. Rates can be extremely competitive, so make sure you shop around. Look to banks as well as the car manufacturer for quotes. But be very careful of used car loans from small dealers. They can have extremely high rates.
  • Student Loans: Make sure you look to federal loans first. Their rates are competitive, and most importantly they have far more avenues for restructuring and forgiveness (if you need it later) than private or state loans.
  • Appliance: You would think that buying an appliance in installments would save you money right? It’s an installment loan with collateral after all… But no. Retailers seem to take advantage of consumers who need the credit and charge extremely high interest. Don’t be fooled by 0% offers (interest is often just deferred). Check the interest rate and compare it to your credit card. It may be cheaper to buy an appliance your card and pay down the card balance as quickly as you can.
  • Credit Card: Because credit card debt is unsecured, interest rates are quite high. Try to avoid running up your credit card if you can. Also shop around for low rates. Sometimes you can get a 0% rate if you switch cards. There is usually a fee associated with the transfer, but if you can pay down your balance before the offer expires, these transfers can be a great way to get rid of some debt. Also know your penalty interest rate and what triggers it. Your interest rate could jump from 15% to 29% if you miss one or two payments. Finally, avoid taking cash advances at all cost. The interest on these loans is extremely high.
  • Consolidation Loan: These loans pool several loans into a single installment loan. These are great ways to reduce your debt burden. These loans allow you to take all of your high interest credit card debt and pool it into a single lower interest loan. Just make sure you don’t run up those cards again!!

So make sure you do the math on your repayment terms and understand the consequences of what happens if you miss a payment. And if you ever feel pressured to sign something you don’t understand – DO NOT SIGN! Ask questions, seek advice, and do the math until you fully understand what you’re signing – your future self will thank you!

There’s many different ways to borrow money. Find out how to prepare yourself, and explore options that are right for you. Learn the importance of maximizing your credit score before you borrow, and what to look for in the fine print.

Facebook

Borrowing money can be easy to do, and not so easy to pay back. See why a good credit score is important, and explore options of where to start.


Twitter

Need to borrow money?? Learn where to start #creditscore #interestrates


Instagram

See why your credit score matters so much when you borrow money #interestrates

Baby Boomers, Car Loan, Collateral, Consolidation Loan, Credit, Credit Application, Credit Card, Credit History, Credit Rating, Credit Report, Debt, Gen X, Interest, Late Payment, Loans, Mature, millennials, Mortgage, Revolving Credit, Risk, Secured Loan, Student Debt, Unsecured Loan

Save

Great motivational content to encourage clients to think more about how they spend, manage budgets and save more money.

A different view of savings.


Why is it so hard to reduce my spending?


How do I get started with a budget?


How do I make the most of a retirement fund?


What are short & long term continency funds?


Should I pay down debt or save?


How do I get higher returns on my money?


Should I max out my contributions?


What are treasury bills and bonds?


Should I put excess savings into investments?


How do I save for kids education?

A different view of savings.


The Super Investor Warren Buffet has a great quote: “Do not save what is left after spending, but spend what is left after saving”.

The idea that you should plan your savings is a terrific one. If you target your savings and are disciplined with your spending , it can help you save considerable amounts of money. And in the long run, continuous, regular contributions to savings that can be grown over time, are proven to be the most effective way of growing your wealth.

So, how much should you be saving? First of all, you shouldn’t force yourself into a box that makes your life difficult. You don’t want to put so much money away that your quality of life suffers. So the amount you target for savings should be reasonable.

Your savings target should also be relative to what you earn. If you aren’t making much money, it will be difficult for you to save any money. Also, if you have a lot of debt, especially high interest debt, it is a very good idea to pay off your high -nterest debt first before you put money away.

But if you are ready to save, you should set a target for your savings. An interesting approach is to segment you paycheck into three separate chunks, with each going to a specific category of spending. A popular version of this is the 50/20/30 rule of thumb. With this approach, you allot 50% of your take home pay for essentials (rent, food, transportation), 30% is allotted to discretionary spending (entertainment) and 20% is allotted to financial priorities. 

This formula is popular because the 20% allocation to finances is flexible. If an individual has high interest debt, the financial allocation will go to pay off debt (and pay your highest interest debt first!). If you have no debt, then the allocation can go into retirement contributions, investments or into savings.

But for many people, this 20% allotment will be difficult to match. For those just starting out, 20% would be a considerable percentage of their income.

For people who are in their early years of earning and have little disposable income, a slightly different version of the 50/20/30 rule may be more appropriate. Instead of 20% for finances, a more reasonable starting point may be 10%. If you have a heavy burden of debt, all of your 10% should go to paying down debt.

For every year that passes, you should add one percentage point to the amount of money you put towards financial issues. So after 10 years, you will reach that 20% target. By the time you get there, you will probably have paid off your debt, have saved a good chunk of money and will be putting all of that 20% into an investment account. Cha ching!

Here is one last strategy that can help you get to your savings goals. It is a simple savings plan that targets your monthly non-essential spending. The money you spend on entertainment, eating out or taxi rides is the most variable spending you have. It also tends to be the most abused form of spending you have. So by setting limits to this spending you can target a set amount of savings at the end of each month.

A simple way to do this is to go to the bank at the beginning of the month and take out the all the cash you’ll need for discretionary spending for the entire month. And that’s it. You can’t use your credit card or go back to the bank. What you get in cash is what you can spend on non-essential items.

The idea is that if you see your month’s worth of money in front of you, you will be forced to make rational decisions about how you spend it. And as that money in your wallet disappears, you’ll be forced to make critical spending decisions about how you spend that money. If your money is dwindling, you’ll skip that taxi ride to work and take a bus instead, or you’ll bring lunch to work, or delay buying that new pair of shoes…

It’s a simple way of budgeting without actually making a budget. You literally see how much you have to spend and make decisions based on what is left in your wallet. Then at the end of the month, if all goes well, you’ll have a nice pile of money left in the bank that you can move over to savings!

So do your best to target a portion of your paycheck for savings. Make sure it is reasonable. Take care of your debt first if you can. And when you have money at the end of the month, move it into a savings account or your investment account.

We understand that saving is not easy to do. Most American’s don’t even have one month of income saved in their bank accounts. So if you are struggling to save, you are not alone. But try to make saving a goal. If you do, you should be able to consistently put money away for the future.

The advice to ‘save more money’ is one we hear a lot, but then what? Explore why short, medium and long term savings goals are important, and how to set yourself up for success.

Facebook

Set yourself up for success with a savings plan that includes short, medium, and long-term savings. It’s not as complicated as you may think!


Twitter

Your mother was right. You do need to save more money. Learn how to get organized #Savings


Instagram

A base of savings is the best gift to give yourself. Learn how to get there

Savings, Interest, Emergency account, Short term needs, Long term savings, Investment, Advice

Grow

Help clients think beyond managing and saving their money, enabling a growth mindset. Great for nascent and experienced investors alike.

Why should I invest?


Compound this!


How do I get started investing?


What is the time value of my money?


How do I set financial goals?


What is risk vs. return & why should I care?


How do I determine my risk tolerance?


How do I ‘practice’ investing before putting money in?


What is a stock?


What is a bond?


What is a fund?


Is insurance an investment?


What is diversification all about?


What accounts do I need to invest?


Should I pay into a 401K?


Traditional vs Roth IRA?


When is life insurance a good investment?


How do I identify risk?


How do I build a balanced portfolio?


How do I build my 'money muscles'?


How do I measure progress?


How do I measure present value?


How do I measure future value?


What is shorting a stock & should I consider it?


What are limit orders and are they important to me?


What’s an annuity and should I consider one?

Why should I invest?


If you watch television, you’ve probably seen commercials for big banks and investment companies. If you watch the ads closely, their message is very much the same. “Give us your money. Trust us. We’ll get you to retirement”. That’s why most retirement ads feature a happily retired couple relaxing at their beachside home.

If you can’t relate to that couple, you’re not alone. It’s just too big a conceptual leap for many to make. The gap between the here and now (where many people struggle with day to day money issues), to that distant beachside home is too big to reconcile.

The problem is that brokers, fund managers and investment advisors want you to associate investing with WEALTH and RETIREMENT. This is because their businesses need you to move your pile of money from where it is now, to them. But when you’re younger, not wealthy, and maybe living paycheck to paycheck – it’s hard to imagine what investing could do for you.

Even though investing traditionally has been the domain of wealthy people – times have changed. The costs have come way down, as has the amount of money you need to get started. It really is possible for everyone to be an investor in one way or another.

This is important because we live in a world that favors investing. The tax system, for one, favors investment earnings, giving it lower tax rates than it does for income you earn through working.

Unfortunately, the days of pension funds and lifetime benefits are mostly behind us. In order to navigate this new world, developing your understanding of the financial world is critical.

Investing and financial health is a lifelong journey – that isn’t just about the happy beachside retirement, but importantly, about buying options in life.

So what does this mean? Options in life mean different things to different people. And they are different to “goals”.

Your goals may be to ‘get 8% return a year’ or have 500K in 10 years’. They are good, specific goals. But they don’t take into account changes to your life along the way.

Options in life are more about being able to make decisions that take you in a different direction to the one you’re on. What if you have an opportunity to move to a different state, or country, or go back to school, or start your own business? These options in life may cost you in the short term, but may pay you back either economically, or in quality of life, in the long term.

The key to creating more options in life for yourself is to prioritize saving, and begin investing. Learn, get practice, start slowly and build your money muscles.

Adapting your spending habits to prioritize investing can have a giant impact on your future financial success.  And for many people, step one in that equation is to SAVE.

Build a contingency fund at your bank – a buffer of money for unexpected expenses. A good rule of thumb is to have 3-6 months of living expenses on hand. Then, prioritize investing any money above that amount.  Depending on your risk profile you can put that money to work with a range of options like stocks, bonds or funds. Most of these are considered highly liquid which means that they can be sold within a day should you truly need the money.

And what about if you have no money now? GREAT. Now is the time to learn about investing, in a truly risk free way. Think like an investor – look for opportunities – be curious about what’s going on in the economy and with companies you like. The best way to do this is to set up a virtual portfolio. Many financial web sites like, Investopedia, allow you to do this. It’s even more interesting when you do this with friends, family or colleagues.

This a great way to learn from each other, especially people who have less investing experience – their instincts and ideas are often very different than experienced investors.

Regardless of where you are on your investment journey, think about your goals not just in terms of a number that you need to retire, but creating a way for you to buy future options in your life.

You work so hard to earn your money. You go to school, you compete for jobs, you jostle for raises, and you spend a large portion of your waking hours dedicated to generating income for you and your family. Why not make it a priority to put your money to work for you?

But remember - there are no future facts - you don’t know what is going to happen, but having a healthy approach to money and investing can help buy you better options in life.

The world of investing has always been associated with rich people. Not any more. There’s so many options for investing, it’s much easier to get started. You work so hard to earn your money, put it to work for you.

Facebook

There’s many reasons to start investing, and the earlier, the better. Everyone has to start somewhere – find out the best way for you.


Twitter

You work hard for your money. Make it work for you!


Instagram

Put your money to work for you #Boss #Investing

Investing, Advice, Interest, Broker, Advisor, Beginner, Starting, Stocks, Bonds, Funds

Habits

Money is emotional. Teach your clients how to build strong habits that will lead to long-term financial wellness.

How to identify and prioritize your financial values


Setting goals that work for you


How to deal with people in your life who undermine financial goals


How to let go of your family money story


How to make financial plans that stick


Navigating financial ups & downs


Your brain on money - how to override buying cues


Money management - who you are vs what you do


How to manage the 'flight or fight' response with money issues


How to disrupt old patterns and make positive change


How we use money to manage feelings (retail therapy!) and what to do instead


How to talk to kids about money


Constructive Compromise - family finances


How to adjust your financial habits and manage your cash flow in a positive way


Building a financially healthy relationship


Yours, Mine, and Ours - how to organize


The Five Pillars of Financial Harmony


What to consider before you break up - how separate your money

Navigating Financial Ups & Downs


Sometimes a sudden change (think a bad day in the stock market) can send us racing to check our accounts. But before you do so, just pause for a moment. Is your heart racing? Breath coming quicker? If so, these are clear indicators you are not in any state to make decisions about your money.

Recent research in neuroeconomics shows that when we anticipate a reward or fear a potential loss, our brains light up in ways that can override our better judgment.

One experiment showed that the brain of someone expecting a profitable financial gamble was indistinguishable from a cocaine addict anticipating a fix. When investments are increasing in value, it can be such a rush that people get overconfident, even greedy, and they fail to respond appropriately to risk.

On the other side, potential losses are processed in the exact same part of the brain as mortal danger, setting off a physical chain reaction. Our stomach clenches. Our palms sweat and our muscles tense. We prepare to fight or flee, or in the case of a stock market tumble case, dump the investments that just plummeted.

But long-term financial success is not based on our emotional reactions to events. So, how can you avoid making these hot-tempered mistakes?

Have a plan.

Start by creating an investment strategy that is appropriate for you. Consider your risk profile, timeline, and the rate of return you hope to achieve. Often investments go up and down on a daily basis, but as long as you’re within the boundaries of your plan you know when to sit tight.

Have regular check-ins.

You should evaluate the performance of your investments, but you don’t necessarily need to do that every day, or based on the most sensational personal finance news story. Instead, have regular monthly or quarterly check-ins to track your positions, review your plan, and analyze relevant research.

Be selective about financial news.

In this era of sensational reporting, even personal finance news is designed to attract eyeballs and sell advertising. To do that, media outlets often create controversy and exaggerate drama in order to heighten a sense of risk. Make sure you’re getting your financial information from a source that is measured and reliable.

Which leads us to the last tip, which is that it’s okay for this to be boring. Financial health practices should be regular and unexciting -- like dental hygiene. We need to give it just enough time and attention to be responsible. Any time you find yourself reacting emotionally to your money -- whether it’s excitement or fear -- step back and come to a calm place before making any decisions.

As an investor, riding the ups and downs of the market can be pretty stressful. Here are three great tips to manage your reactions, and set yourself up for long term financial success.

Facebook

Does watching the ups & downs of the market give you sweaty-palm-anxiety? Here's 3 tips to help you think long term and avoid emotional decisions.


Twitter

Are emotional reactions a part of your investment strategy? Three tips to help you manage. #FinancialWellness #LongTerm #Investing


Instagram

Stock market swings giving you the heebie-jeebies? Three simple ways to reduce your stress. #Investing

Anxiety, Stress, Stockmarket, FinancialWellness, Long Term, Investing, Emotions, Crash, Correction, Media, Plan, Habits

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Why GoldBean?

GoldBean is a SEC Registered Investment Advisor. We help turn savers into investors with advice, education and tools to get people started with a simple, personalized portfolio.

We believe that with the right tools and information, everyone can better with their money. Our team has 20+ years of experience working with financial institutions to build content and tools. We understand the challenge of starting from scratch, and getting content through legal, compliance, marketing, risk, back to legal... then finally, maybe making it to market.

We can shortcut that process by months. Our content is written by Registered Investment Advisors and held to both a fiduciary standard as well as being compliant (oh, and interesting too!).

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